In a way, the proof and the way it is distilled make it hard to grasp every flavor that’s coming at you. This is confirmed when they take their first sip because the spice and heat may come off as unbalanced. The main point that many seasoned drinkers try to tell them is that price is not reflective of the quality inside.Īlso, many new drinkers prefer to start with 80 or 90 proof bourbons and view the leap to 101 proof as daunting. In a nutshell, the price is what most new bourbon drinkers have a hard time grasping. So I assumed it was an inferior product because it didn’t command a higher price point. Speaking of that price point, WT101 usually comes in at about half of that. It was also missing some of the fun, fruity flavors I had enjoyed in other bottles under $40. I remember thinking that each sip was hotter and spicier than I would’ve preferred. He gifted me a bottle of Wild Turkey 101 the very next day.īack in those days my impression of WT101 was much different than it is now. His response of “Neighbor, bourbon is my love language!” still makes me laugh every time I think about it. One of the earliest memories of my bourbon journey was telling my neighbor (who is from Lexington, KY) that I had started to enjoy bourbon and asked him if he did too. However, when looking at the size and scope of the history behind Wild Turkey 101, there is simply too much to fit into a single review and I probably couldn’t do it justice.

That’s the formula I like and one that’s hard to deviate from. I have a habit of starting off my reviews by taking the reader down a windy path of history mixed with opinion before telling you what I really think about the whiskey. When you buy through links on our site, we may earn an affiliate commission. Thomas S.*Bourbon Culture is reader-supported. Moore KY Straight bourbon finished in Merlot casks Moore KY Straight bourbon finished in Madeira casks Moore KY Straight bourbon finished in Cognac casks

*Note: This chart was updated in August of 2022Īngel's Envy Rye finished in Ice Cider Casks (7 years)īalcones Big Baby (2022) 5 year corn whiskey finished in Tequila casksīalcones Texas Single Malt Rum Cask (2022)īardstown Bourbon Chateau de Laubade Armagnac Finishīardstown Bourbon Copper & Kings Apple Brandy Finishīardstown Bourbon Copper & Kings Double Mistelle Finishīardstown Bourbon Copper & Kings Sherry Finishīardstown Bourbon Distillare Orange Curacao Finishīardstown Bourbon Goodwood Honey Ale Finishīardstown Bourbon Goodwood Walnut Brown Ale Finishīardstown Bourbon Phifer Pavitt Cabernet Finishīardstown Bourbon Phifer Pavitt Cabernet Finish IIīardstown Bourbon The Prisoner Wine Co FinishĬhicken Cock Rye Island Rooster finished in rum casksīarrell Craft Spirits 2021 15 year old Bourbonīarrell Craft Spirits Gold Label 16 year old bourbonīarrell Craft Spirits Gold Label Seagrass (20 year)īarrell Craft Spirits Gray Label 16 year old Seagrassīarrell Craft Spirits Gray Label 24 year old whiskeyīarrell Craft Spirits Gray Label Dovetailīarrell Craft Spirits Rum (13-14 year depending on release) Keep in mind that the MSRP can vary and some of my numbers might be off, but this should give you a nice ballpark price for various whiskeys. In this first chart, you’ll find a long list of American whiskey brands organized by their distillery/producer, which is listed in alphabetical order. So I pulled from their list and expanded upon it to include more than just 2020 releases and allocated bourbons. Luckily, cell phones exist, so this can live in my back pocket (more accurately, fanny pack). I would love to have this reference in my back pocket every time I step into a bottle shop. Recently Bourbon Culture posted “ The Bourbon Brown Book-2020 Edition” where they listed the retail price of rare and allocated American whiskeys released in 2020 versus their secondary market price. But I’m not always on my price-checking-game when I’m browsing a bottle shop. I always feel duped when I find out that I just paid much more for a bottle than it’s worth. I’ve been that customer more than once, however usually by accident. The demand is there for certain allocated brands or releases, so customers will pay way over MSRP to get them. Often I walk into a liquor store and see absurd prices for booze. And I’m not someone to go to secondary markets where you can usually find whatever you want albeit at a very high price. Your whiskey MSRP (Manufacturer Suggested Retail Price) reference chartĭoes browsing through certain online liquor stores infuriate anyone else? Everything I want is either sold out or marked up.

Cost of wild turkey whiskey